Real Estate

Social media for real estate.

Your listings deserve better than a template.

Start posting your listings

The problem.

47%

Of buyers found the home they purchased on social media

$2,200/mo

Average cost of a real estate marketing agency

15 min

Per listing to create a decent social media post manually

3 days

Average delay between listing and first social media post

44%

Of agents say generating enough content is their top marketing struggle, according to NAR surveys

92%

Of homebuyers use the internet during their search — agents without a social presence are invisible to them

How Scribario helps.

Listing announcements in seconds

Text the address, price, and key features. Get three unique posts with AI-generated property visuals — ready for Facebook, with more platforms coming soon.

Open house promotion

"Open house this Sunday 1-4pm at 123 Oak Street." Scribario creates urgency-driven posts with location details and call-to-action.

Market updates that build authority

"Post about our local market: median home price up 8%, inventory down 15%." Position yourself as the neighborhood expert with data-driven content.

Just sold / just listed

Celebrate wins and build social proof. Text the details and get a professional announcement that shows buyers and sellers you're active and successful.

Neighborhood spotlight content

Showcase the lifestyle around your listings — local parks, schools, coffee shops, walkability scores. Buyers purchase neighborhoods, not just houses, and this content builds trust.

Drip campaigns for long sales cycles

Real estate sales take months. Schedule a steady stream of market insights, homebuyer tips, and listing highlights that keep you top-of-mind until prospects are ready to act.

What you'll post.

New Listing Announcements

Get listings on social media the same day they go live — not three days later.

"Just listed: 4BR/3BA at 456 Maple Dr, $675K, pool, updated kitchen, great schools"

AI-generated social media post example: New Listing Announcements — created by Scribario from the prompt "Just listed: 4BR/3BA at 456 Maple Dr, $675K, pool, updated kitchen, great schools"

Open House Events

Drive attendance with compelling visual posts that include all the details buyers need.

"Open house Saturday 2-5pm at 789 Elm St, refreshments, bring your buyers"

AI-generated social media post example: Open House Events — created by Scribario from the prompt "Open house Saturday 2-5pm at 789 Elm St, refreshments, bring your buyers"

Market Insight Posts

Build authority with regular market updates that position you as the local expert.

"Post a market update: 23 homes sold in our area last month, average 4 days on market"

AI-generated social media post example: Market Insight Posts — created by Scribario from the prompt "Post a market update: 23 homes sold in our area last month, average 4 days on market"

Client Testimonial Shares

Turn happy clients into your best marketing with beautifully formatted testimonial posts.

"Share this review: 'Sarah made buying our first home feel effortless' — The Johnsons"

AI-generated social media post example: Client Testimonial Shares — created by Scribario from the prompt "Share this review: 'Sarah made buying our first home feel effortless' — The Johnsons"

Price Reduction Alerts

Price drops need immediate visibility. Alert your followers the moment a listing is adjusted to recapture buyers who were on the fence.

"Price reduced: 456 Maple Dr now $649K, down from $675K — motivated seller, won't last at this price"

AI-generated social media post example: Price Reduction Alerts — created by Scribario from the prompt "Price reduced: 456 Maple Dr now $649K, down from $675K — motivated seller, won't last at this price"

Homebuyer & Seller Tips

Educational content positions you as a trusted advisor, not just a salesperson. Share mortgage tips, staging advice, and market explainers that earn follows and referrals.

"Post a tip for first-time buyers: why getting pre-approved before house hunting saves you weeks and heartbreak"

AI-generated social media post example: Homebuyer & Seller Tips — created by Scribario from the prompt "Post a tip for first-time buyers: why getting pre-approved before house hunting saves you weeks and heartbreak"

Questions

Ready to start posting?

Start posting your listings

Free to try · No signup required · Works on any phone

Also works for

Restaurants →Salons →Small Business →